By Tamara Wolfe, Agriculture Awareness Intern
Agriculture Month is a time to celebrate agriculture and share our stories about food and farming. Agriculture Month is proclaimed every October in Saskatchewan, and provides the perfect opportunity for those who grow food, and those who love to eat it, to connect. Through the celebrations, we hope to help consumers better understand how Saskatchewan farmers and ranchers grow their crops and raise their livestock, while engaging in storytelling with people from around the province.
Storytelling has been around since the dawn of time. Every culture has its own stories or narratives, and it serves as a powerful form of communication to pass on traditions, teach lessons, gain knowledge, or to be entertained. Most importantly, stories connect people, and connection builds trust. We need your help to make sure Saskatchewan people know Our Food Has a Story.
The theme, Our Food Has a Story, was introduced during Agriculture Month 2016 and has been a successful campaign. Ag Month is about engaging everyone along the value chain to tell stories of how our food is produced, and share the reasons why. And Saskatchewan has a lot to be proud of! Saskatchewan farmers and ranchers provide the world with plenty of safe, affordable and healthy food, while taking care of the environment that we all rely on, and our scientists develop innovative solutions to meet growing demand for food. During Ag Month, we encourage you to share your story and build trust with consumers.
This October, tell your food story and show how proud you are to work in the agriculture industry. Share your love of farming, growing food products, and working in an industry that cares deeply about the food we grow. Your involvement in this campaign can be as simple as sharing your story on social media using the hashtags #OurFoodHasAStory and #AgMonth18, or talking to consumers about the food you grow. Resources are available to help you share your food story on the Our Food Has A Story website.
This October, let’s practice the art of storytelling.